Learning a language can be a lot more fun if you travel somewhere else and get lost in a new culture. ESL is a Swiss company committed to taking you out of your comfort zone by sending you on a plane to a new city. Here, you will not only learn more than ever in one of their partner language schools, but also have a life-changing experience that will create unforgettable memories.
In order to communicate this message to future students, we worked with ESL to redefine their visual identity. Along this new line, we created some brand elements such as stationary, brochures, banners, and the signage for their headquarters in Barcelona (designed and executed by Alicia Núñez). Through these new visuals, ESL shows the richness of languages as well as the exciting feeling of traveling and getting to know people abroad.